Get the Diagnostic

Turn Broken Forecasts And Stalled Pipeline Into Predictable Revenue

 

Elite Sales OS™ is an evidence-based revenue operating system for early-stage B2B SaaS

±10–15% Forecast Accuracy
Fully Installed In 90 Days

Turn Broken Forecasts And Stalled Pipeline Into Predictable Revenue

 

Elite Sales OS™ is an evidence-based sales operating system for early-stage B2B SaaS


±10–15% Forecast Accuracy
Installed In 90 Days

Schedule A Call For Your Pipeline Diagnostic 🡢
See How It Works
Schedule A Call For Your Pipeline Diagnostic 🡢
See How It Works

Who This Is For 

Teams under pressure to hit the number this quarter

Built for:

B2B SaaS companies at $2M–$15M ARR

Founder-led or VP Sales-led sales motions

$25k–$250k ACV deals

45–180 day sales cycles

Not for:

 x Pre-product market fit companies

x Early experimentation teams 

x Companies optimizing vanity metrics

x Sales leaders who prefer storytelling over evidence 

If you own a revenue number, this applies to you

     

Traditional Forecasting Fails To Predict
Which Deals Will Actually Close 


Early-stage pipelines are too small and too subjective for probability math to work

Weighted Pipeline

Stage percentages tell you nothing about purchase intent

x You don’t close fractions of a deal
x Inflates "Commit" numbers
x Masks real revenue risk

CRM Fiction

The CRM shows what the seller has done, not what the buyer has committed to

x CRM data is subjective
x Stalled deals remain "active"
x No evidence-based validation

Forecast Theater

Deal updates are often what sellers hope, not the objective truth

x False positives
x Wasted executive hours
x Predicts nothing

 The Result:

  • Forecast confidence collapses late in the quarter

  • Sales leaders defend numbers instead of explaining them

  • Founders make hiring and spending decisions on guesses

  • Deals stall with no clear reason why

Most teams realize this when it is too late to fix it

                            

Traditional Forecasting Fails To Predict
Which Deals Will Actually Close 


35-50% forecast variance is standard for $2M-$15M ARR SaaS, 
which can knock a full turn off your valuation

Weighted Pipeline

Stage percentages tell you nothing about purchase intent.

x You don’t close fractions of a deal
x Inflates "Commit" numbers
x Masks real revenue risk

CRM Fiction

The CRM shows what the seller has done, not what the buyer has committed to.

x CRM data is subjective
x Stalled deals remain "active"
x No evidence-based validation

Forecast Theater

Deal updates are often what sellers hope, not the objective truth.

x False positives
x Wasted executive hours
x Predicts nothing

          

Introducing
Elite Sales OS

An evidence-based forecasting and sales execution system for B2B Sales

Legacy Sales Management


Relies on hero sellers & miracle work

Rewards activity over outcomes

Leads to sales team turnover

Erodes executive confidence

Forces guesswork and triage

 

Elite Sales OS


✓ 
Installs a repeatable sales system

✓ Standardizes how deals are run

✓ Cuts cycle time and raises win rates

✓ Produces evidence-based forecasts

✓ Reduces cash burn from bad bets

✓ Protects valuation with predictability 

Introducing
Elite Sales OS

An evidence-based forecasting and sales execution system for B2B Sales

OCEAN Qualification

One clear standard for deal quality + step-by-step sales path guidance for sellers built directly inside Salesforce.

MAP Deal Collaboration 

Buyer + seller co-author close plans with dates and owners. Eliminates stalled deals with process selling.

TRUST Forecasting 

Subjective opinions replaced with evidence. Commit determined by verifiable buyer action.

Cadence & Rules 

Weekly execution rhythm and enforcement rules that exposes risk early and give you time to recover.

Legacy Sales Management


Relies on hero sellers & miracle work

Rewards activity over outcomes

Leads to sales team turnover

Erodes executive confidence

Forces guesswork and triage

Elite Sales OS


✓ 
Installs a repeatable sales system

✓ Standardizes how deals are run

✓ Cuts cycle time and raises win rates

✓ Produces evidence-based forecasts

✓  Reduces cash burn from bad bets

✓ Protects valuation with predictability

Install Elite Sales OS™ in 3 Steps

We don’t just train and coach your team.
We install an evidence-based operating system that makes forecasting and execution predictable in 90 days.

(1) 
Truth Audit

We inspect every active deal in your CRM using OCEAN™.

We separate buyer evidence from seller optimism.

You get a clean baseline you can trust.

(2) 
System Installation

We replace subjective CRM stages with evidence requirements.

Deals move forward only when the buyer takes verifiable actions.

Every opportunity gets a Mutual Action Plan with dates and owners.

(3) 
Operational Rhythm

We install a Monday to Friday execution cadence.

Pipeline reviews become inspection, not storytelling.

The system self-corrects weekly, so accuracy climbs and surprises drop.

        

Install Elite Sales OS™ in 3 Steps

We don’t just train and coach your team.
We install an evidence-based operating system that makes forecasting and execution predictable in 90 days.

(1)
Truth Audit

We inspect every active deal in your CRM using OCEAN™.

We separate buyer evidence from seller optimism.

You get a clean baseline you can trust.

(2)
System Installation

We replace subjective CRM stages with evidence requirements.

Deals move forward only when the buyer takes verifiable actions.

Every opportunity gets a Mutual Action Plan with dates and owners.

(3)
Operational Rhythm

We install a Monday to Friday execution cadence.

Pipeline reviews become inspection, not storytelling.

The system self-corrects weekly, so accuracy climbs and surprises drop.

        

Turn Your Sales Org Into An
Engine Of Predictable Growth

±10–15% Forecast Accuracy

Replace arbitrary stage percentages with verified buyer commitments

 

Zero "Commit" Surprises

Proof Reviews surface deal slippage in real-time, not the final week of the quarter

 

Shorter Sales Cycles

Mutual Action Plans (MAPs) shift the burden of the sale to a shared project with the buyer, eliminating guesswork

Verified Pipeline Health

OCEAN™ qualification flushes out the stalled deals and "fake pain" masking your true risk

10 Hours Back Each Week

The Monday to Friday cadence replaces forecast theater with a simple accountability rhythm

Optimized Burn & Scale

Base your hiring and spend decisions on verifiable revenue movement, not hope

Turn Your Sales Org Into An Engine Of Predictable Growth

±10–15% Forecast Accuracy

Replace fuzzy math weighted pipeline percentages with verified buyer commitments

Zero "Commit" Surprises

Proof Reviews surface deal slippage in real-time, not the final week of the quarter

Shorter Sales Cycles

Mutual Action Plans (MAPs) shift the burden of the sale to a shared project with the buyer, eliminating guesswork after the demo

Verified Pipeline Health

OCEAN™ qualification flushes out the stalled deals and "fake pain" masking your true risk

10 Hours Back Each Week

The Monday to Friday cadence replaces forecast theater with a simple accountability rhythm

Optimized Burn & Scale

Base your hiring and spend decisions on verifiable revenue movement, not hope

What Clients Are Saying

“Straightforward, results-oriented systems.”

“Dustin has encyclopedic sales knowledge and creates simple, results-driven plans that supercharge the sales function.”


— Chris Riley, Kodiak Hub

“Energizes teams and drives real change.”

“Dustin quickly identified what mattered, rebuilt our CRM around reality, and delivered a plan that improved results immediately.”

— Chris Sams, Novinium

“Raises the bar for everyone.”

“Dustin taught me what world-class leadership looks like and pushed me past mediocrity.”

— Shawn Hughes, Stride Logistics

“In the trenches with your team.”

“Dustin sharpens strategy, and leaves you permanently better.”


— Larry Boubel, Real AI

        

Pricing That Reduces Revenue Risk

A fixed 90-day install with a forecast accuracy guarantee

 

 

Accuracy Guarantee

If your forecast is not accurate by Day 90 to the target we set on Day 1, we work with your team at no cost until it is.

 

$75,000 Total

$25,000 per month for 3 months.
Fixed scope. Fixed timeline.


Predictable revenue is the #1 driver of valuation after growth rate.

The fee for Elite Sales OS™ is a fractional insurance policy against a multi-million dollar valuation discount.  


 

With Elite Sales OS™

You are buying a risk-reduction system that:
  • Rebuilds your CRM around how deals actually move

  • Standardizes qualification so fake pipeline disappears

  • Makes Mutual Action Plans the default on serious deals

  • Ties the forecast to verified buyer actions, not stage percentages

Includes 3 execution-ready playbooks:
  • Discovery Playbook

  • Demo Readiness Checklist

  • Close Conversation Framework


 

             

Frequently Asked Questions

Get answers to common questions about Elite Sales OS

Still have questions?

Get In Touch

Add $500k–$3M of Predictable Revenue in 90 Days Without Hiring More Salespeople


Get a Real Pipeline Diagnosis That Identifies the Revenue Leaks Costing You Millions.

Schedule Your Pipeline Diagnostic 🡢


What Happens On The Diagnostic?

On the call, we will:

  • Inspect live opportunities in your pipeline

  • Identify where deals are breaking and why

  • Expose hidden risk inside “late-stage” opportunities

  • Show what evidence is missing for a close

  • Determine whether your pipeline can support the number

You leave with clarity,
not theory


If You Carry The Number, This Protects You.

This diagnostic gives you:

  • Evidence you can take into board rooms

  • A defensible forecast grounded in buyer behavior

  • Data to push back on unrealistic pressure

  • Clarity on which deals deserve focus right now

This is not about workflow
This is about career risk reduction
Book the Diagnostic 🡢

Elite Sales OS by
Gransberry Systems
 

Get a forecast you can defend and a pipeline you can trust in 90 days. Elite Sales OS replaces stage guesswork with verified buyer commitments and standardizes deal execution across every seller, so revenue stays predictable as you add headcount. Sales, solved.

Contact

27 W Anapamu St #231
Santa Barbara, CA
[email protected]
(425) 444-3545